- Website copy
- Brand research
- Copy direction guidelines
Frozen Sunshine– Food Industry
The new identity is a fresh perception of the Frozen Sunshine brand and story to capture it’s essence. Separating the founders story from the Frozen Sunshine narrative without sacrificing any of the history, was critical to growing from local to national distribution —mission accomplished.
In their own words
“Working with Andre was the catalyst for our brand refresh - verbally, visually and culturally. As a team we now have a clear and shared understanding of WHO we are, what we look like, what we sound like and what our values and vision are.
It makes it far easier to lead our team, to collaborate with others, and to communicate with customers and consumers.”
— Natalie Dalton, Co-Founder