Man Of Many Words     Speaker Of Few






Build a brand people bang on about — have at it with my toolkit. 




Brand Naming
There’s no second bite at this cherry. First impressions last, and the ick often sticks. One of the most scrutinised brand elements, I’ll make it memorable, make sure it’s available, and have it rolling off your customer’s tongue.

Brand Strategy & Messaging
Set the foundations to stand out and scale up with a brand position & messaging that shows your target audience you get them. From insights & competitor analysis to market research & trends, this locks in your brand mission, vision, core values, and success markers.

Taglines and Campaign Copy
Something they’ll remember you by and brand initiatives worth shouting about. Messages as loud as they are clear.

Website Copy & Content
Like an online megaphone, this is where you announce who you are to the world. More importantly, leave no doubt about the problem you solve for your audience, and why they should believe you.

Brand Voice & Tone Guidelines 
Don’t underestimate the value of a consistent tone of voice and sounding like what’s in the can. Communication is so much easier when you’re all speaking the same language.

Social Media Marketing Content 
For the anti-social ones out there. Blogs people read, emails worth opening, and snappy social captions your audience will double tap.

Personal Branding
The story of who you are, what you do, and why it matters—in words that make people care and share.

Special Projects
One size never fits all. For everything else, if there’s a will, we’ll find a way. Quotes provided based on scope.

Retained Services
Can’t get enough of me? Rent my brain on the regular to keep your brand humming like a well-oiled machine.





A network that works like magic



Clients
If you’ve found a designer and you need the speakers to match the staging, then I’m your guy. A brand is only as powerful as the sum of its parts—and copy is half the package.

Agencies

I’m available remotely to tackle creative briefs and deliver well-written brand assets. Self-managed, excuse the puns and dad jokes—my daughter’s responsible.

Brand Designers
Much of my meaningful brand work (mine included) has come from remote collaboration with designers, working together to deliver brands with substance.





FAQs



Honesty is my best policy
︎Some irregular (but truthful) answers.





Competing ideas? I’ll put them into clear and compelling messages.

© Copyright Matthew OBrien


 


© The Berlin Files (every year).